15.1 Pages 545 to 553

1) Which of the following events did NOT cause a public relations problem for the George W.
Bush administration?
A) Bush landing on the USS Abraham Lincoln under a ʺMission Accomplishedʺ banner
B) images of prisoner abuse at Abu Ghraib
C) pictures from New Orleans after Hurricane Katrina
D) payments to Iraqi reporters to write pro-U.S. stories
E) the pardon of Marc Rich for campaign finance violations

2) Which of the following was true regarding the penny press?
A) Newspapers typically cost about 10 cents.
B) They attempted to attract more readers by being nonpartisan.
C) They focused on serious news and avoided publishing political scandals.
D) They were owned and operated by political parties.
E) They were tools used by political machines to reward their supporters and punish their
detractors.

3) Which of the following was a hallmark of yellow journalism?
A) sensationalized reporting
B) high journalistic standards
C) anti-immigrant editorials
D) long and complex feature stories
E) the partisan press

4) Which of the following places the various journalistic periods in the correct chronological
order?
A) muckraking, yellow journalism, the penny press, the partisan press
B) the partisan press, yellow journalism, the penny press, muckraking
C) yellow journalism, the penny press, muckraking, the partisan press
D) the penny press, muckraking, the partisan press, yellow journalism
E) the partisan press, the penny press, yellow journalism, muckraking

5) A form of newspaper publishing during the early twentieth century concerned with reforming
government and business conduct is called
A) the penny press.
B) yellow journalism.
C) muckraking.
D) partisan journalism.
E) pack journalism.

6) Among the publishers who promoted yellow journalism was
A) William Randolph Hearst.
B) James G. Blaine.
C) Upton Sinclair.
D) William Roper.
E) David Sanger.

7) Which president most effectively used the radio to promote his public policies?
A) Calvin Coolidge
B) Franklin Roosevelt
C) Dwight Eisenhower
D) Lyndon Johnson
E) Richard Nixon

8) Which of the following accurately describes AM talk radio?
A) It is popular among liberals.
B) It is popular among minorities.
C) It has a strong conservative bent.
D) It has become more popular than television for getting political news.
E) It presents in-depth news coverage in a nonideological format.

9) Americans are most likely to get their news from
A) newspapers.
B) television.
C) radio.
D) news magazines.
E) the Internet.

10) When compared to older Americans, young Americans are more likely to get their campaign
news from
A) talk radio and C-SPAN.
B) NPR and MSNBC.
C) the Internet and comedy television.
D) newspapers and newsmagazines.
E) Nightline and 60 Minutes.